• Novex Coconut Oil Shampoo was developed to repair dry and indiscipline hair, helping to restore shine and smoothness to any type of damaged hair, while leaving your hair with a fresh feeling.  The Coconut Oil infused Shampoo has an intense nutrition level due to its natural ingredients, making sure you get nourishment and silkiness touch for much longer. This collection is enriched with the purest Coconut Oil from Brazil and Vitamin E.  
    RECOMMENDED FOR
    Undisciplined and dry hair in need of moisture and hydration.
    BENEFITS
    • Nourishment and Silkiness
    • Long-Lasting smooth effect
    • Intense Frizz Control
    • Revitalizes the hair fiber
    • Enriched with Coconut Oil
    • Suitable for all hair types & textures
    • Salt-free
    • Protein FREE
  • TThe Doctor Castor Leave-In is infused with the purest extracted castor oil. This incredible leave-in is rich in omega 6, 9, fatty acids and vitamin E. It nourishes and moisturizes hair, reducing split ends and frizz, promoting strong and healthy hair. What makes Doctor Castor even more amazing is that it is a vegan product, not tested on animals and has a formula FREE of sulfate, parabens, silicone, and petrolatum.
    RECOMMENDED FOR
    Dull and weak hair in need of strength and growth
    BENEFITS
    • Infused with Castor Oil
    • Rich in Omega 6, 9 & Vitamin E
    • Promotes healthy hair growth
  • The Doctor Castor Hair Shampoo is infused with the purest extracted castor oil. This incredible Shampoo is rich in omega 6, 9, fatty acids and vitamin E. It nourishes and moisturizes hair, reducing split ends, and frizz, promoting strong and healthy growth. What makes Doctor Castor even more amazing is that it is a vegan product, not tested on animals, and has a formula FREE of sulfate, parabens, silicone, and petrolatum.  
    RECOMMENDED FOR
    Dull and weak hair in need of strength and growth
    BENEFITS
    • Infused with Castor Oil
    • Rich in Omega 6, 9 & Vitamin E
    • Promotes healthy hair growth
  • Novex Collagen Infusion contains 100% vegan. Collagen is a protein made from amino acids, such as glycine, proline, hydroxyproline, and arginine, which promote strength and prevent hair from thinning. The Collagen Infusion Shampoo gives the hair a gentle cleanse strengthening the hair follicles, promoting strength.

    RECOMMENDED FOR
    Suitable for damaged and dull hair, fighting against the fragility of the hair
    BENEFITS
    • Promotes strength
    • Vegan Product.
    • Not Tested on Animals.
    • FREE of Sulfate, Parabens, Silicone and Petrolatum
    • Suitable for all hair types & textures
  • Mystic Black was developed to empower women’s beauty by leaving the hair with the right level of moisture and ultimate shine it needs. The intense hydrating oil from the seed of the Baobab Tree helps to prevent dryness and brittleness caused by heat tools, weather and chemical treatments. The Baobab oil is a soothing and rich element that contains vitamin A, C, D, E, and omega 3, 6 and 9, which combined with Novex technology will give you the hydrated and mysterious hair look that you have been looking for. This Product is suitable for all hair types in need of frizz control and shine. Novex Mystic Black Deep Hair Mask provides the most powerful hydration and magical shine for damaged and tangled hair. Free of parabens, silicones and sulfates, it contains intense, hydrated oil from the seed of the Baobab Tree. This amazing treatment from Novex helps prevent dryness and brittleness, plus repairs split ends. The Baobab seed is a soothing and rich element from Africa that is rich in Vitamin A, C, D and E. It also has omega 3, 6 and 9.
    • Dryness protection
    • Frizz control,  Bring back softness to your hair and fight frizz with every use.
    • Helps with split ends
    • Perfect detangler
    • Shine enhance nutrients
    • Anti Breakage formula
    • Anti Humidity
    • Keeps hair moisturized for extended periods
    • Free of Parabens, Silicone, Petrolatum and Sulfates.
  • Mystic Black was developed to empower women’s beauty by leaving the hair with the right level of moisture and ultimate shine it needs. The intense hydrating oil from the seed of the Baobab Tree helps to prevent dryness and brittleness caused by heat tools, weather and chemical treatments. The Baobab oil is a soothing and rich element that contains vitamin A, C, D, E, and omega 3, 6 and 9, which combined with Novex technology will give you the hydrated and mysterious hair look that you have been looking for.

    Novex Mystic Black is a Sulfate free Shampoo enriched with Baobab Seed Oil. Ideally, for hair that suffers from dryness and brittleness. This cleanser set composed of Shampoo & Conditioner is enriched with Baobab Seed Oil that stands out for its high moisturizing action, easy to absorb and shine enhancing nutrients.

    • Dryness protection
    • Frizz control
    • Helps with split ends
    • Perfect detangler
    • Shine enhancer nutrients
    • Anti Breakage formula
    • Free of Silicone, Sulfate, Petrolatum and Parabens
    • 300ml

  • You can reach soft, shiny and voluminous curls without DRAMA. The Movie Star Collection helps preventing dryness, it also restores moisture by deep treating your curls. The key ingredients such as olive oil, argan oil, avocado oil, sunflower oil and flaxseed oil provide deep reconstruction and strength to the hair. Plus, this mix of oils adds luminous shine and nourishment to your curls. It is truly your curls best friend! Novex My Curls Movie Star Shampoo is a sulfate-free shampoo ideal for curls that suffer from dryness, dullness and are in need of volume. Its formula is free of harsh ingredients and infused with a blend of oils that softens your curl and adds shine.
    • perfect for curls of all textures and curvatures
    • free of harsh ingredients
    • deep and thorough  wash to bring out the best in your curls
    • free of Parabens, Petrolatum, Silicones and Sulfates
     
  • The Novex Brazilian Keratin Collection Consists of products that were developed to treat the hair by restoring shine and smoothness. This collection contains the most genuine hydrolyzed keratin. It allows the hair to absorb the product quickly which results in strengthening the structure of the hair by nourishing and reinforcing it. This makes the hair shinier, softer and helps reestablishing its natural movement. Plus, it does not take out the curls or waves, it simply defrizzes the hair for ultimate shine and silkiness. The Novex Brazilian Keratin Shampoo contains keratin protein that reinforces the structure of the hair fiber, giving elasticity, ensuring shine and softness as well as increasing the natural movement of the hair after washing it.
    • Replenishes moisture while cleaning the hair
    • Smoothes the hair by controlling excessive frizz
    • Strengthens the hair cuticle
    • It promotes a natural movement.
    • Reconstructs the hair fiber
    • Enriched with Brazilian Keratin Protein
    • Formaldehyde-free
    • Consumer-friendly and safe to be used at home
    • Suitable for all hair types & textures
  • The Dr. Castor Hydration Oil is infused with the purest extracted castor oil. This incredible oil is rich in omega 6, 9, fatty acids, and vitamin E. It nourishes and moisturizes hair, reducing split ends and frizz, promoting strong and healthy hair. What makes Dr Castor even more amazing is that it is a vegan product, not tested on animals, and has a formula FREE of, parabens, silicone, and petrolatum
    RECOMMENDED FOR
    All hair types
    BENEFITS
    • Controls frizz
    • Helps with split ends
    • NO Parabens
    • NO Petrolatum
    • NO Silicones
    • NO Sulfate
  • The Novex  Afro Hair Curl Styling Activator comb cream activates and shapes the curl to reduce the volume. Its formula is excellent for daily use, with no need for rinsing and allows you to give the desired shape to your look packed with balance and movement.
    • Suitable for ALL types curly hair
    • Activates, Moisturizes, Defines and Protects curls
    • Infused with Argan Oil, Keratin oil, Olive Oil and Flaxseed
    • UV Protection
    • Deep Hydration
     
  • Afro hair Conditioner was made to bring on the shine. Infused with Argan oil came it gives curls that radiant shine they crave. The Afro Hair Conditioner is also enriched with D-Panthenol that gives moisture to the hair that lasts much longer while fighting split ends and keeping softness in. BENEFITS
    • For ALL curl types
    • Activates
    • Moisturizes
    • Defines
    • Protects curls.
  • The Super Aloe Vera Leave-In Conditioner is a hydrating and nutritious product, that provides the hair the most intense brightness and eliminates breakage. It is infused with Aloe Vera which is a moisturizing active that provides shine and softness to the hair. Another amazing active is hydrovance that acts on the hair fiber from the cuticle to the medulla, providing hydration, repair, strengthening, frizz and volume control.  
    RECOMMENDED FOR
      Suitable for hair in need of strength and smoothness
    BENEFITS
     
    • Hydrates
    • Repairs
    • Strengthens
    • Frizz & Volume Control
     
  • This Novex Leave In conditioner is the best way to lock in deep moisture and soften your curls all day. This daily use product is applied to damp hair and air dried, diffused or blow dried directly into the hair to seal and protect natural, dense, coarse, thick or damaged hair types. Baobab Oil nourishes and calms the hair making it more manageable and bring your curls back to life. Keep your hair safe from frizz and humidity with the natural barrier created by this leave in. Your curls will be defined and soft with a clean natural luster
    • Recommended for very Dry, tangled and frizzy Curls.
    • Hydrating Conditioning Leave In Treatment, absorbs into the hair quickly and leaves your curls instantly conditioned, soft, and full of luster and body.
    • Great for Wash and Wear Styles with Curls (natural, curly, kinky).
    • Returns softness to your hair and fights frizz with every use.
    • Detangling of Thick, Dense, Kinky  Natural Hair made easy.
    • Anti Humidity, creates a barrier from outside elements and excess moisture that may ruin your hair or cause frizz to form.
    • Anti-static.
    • No Parabens, Petrolatum, Silicones or Sulfates .
    • 500ml
  • Mystic Black was developed to empower women’s beauty by leaving the hair with the right level of moisture and ultimate shine it needs. The intense hydrating oil from the seed of the Baobab Tree helps to prevent dryness and brittleness caused by heat tools, weather, and chemical treatments. The Baobab oil is a soothing and rich element that contains vitamins A, C, D, E, and omega 3, 6 and 9, which combined with Novex technology will give you the hydrated and mysterious hair look that you have been looking for.

    Novex Mystic Black Conditioner is a daily care product also enriched with the powerful Baobab Seed Oil which provides miraculous hydration, shine and frizz control for your hair. The Baobab Seed Oil stands out for its high moisturizing action and shine-enhancing nutrients.

    • Intense Hydrating Conditioner
    • Suitable for women, men and children
    • Frizz control
    • Shine and softness enhancer
    • Helps eliminate split ends
    • Keeps the hair moisturized and hydrated
    • No Parabens, Petrolatum, Silicones or Sulfates
    • 300ml
  • Novex My Little Curls Conditioner was specially created to provide even the smallest person in the house with the moisture and hydration curly hair deserves.
    RECOMMENDED FOR
    Children 3yrs and older  with dry and/or Damaged curls
    BENEFITS
    • Provides softness
    • Hydrates & Adds shine
    • Infused with Aloe Vera & D-Panthenol
    • Paraben | Petrolatum | Silicone | Sulfate FREE
  • NOVEX AVOCADO LEAVE IN CONDITIONER PROVIDES THE HAIR WITH THE NUTRIENTS IT NEEDS WHILE LOCKING IN HYDRATION. ENRICHED WITH AVOCADO OIL AND HONEY, THIS LEAVE IN CONDITIONER IS A GREAT MOISTURIZING ENHANCER BY EASILY PENETRATING THE HAIR SHAFT. IT REPAIRS THE HAIR FROM DAMAGE AND LEAVES IT SMOOTH AND NOURISHED.  
    RECOMMENDED FOR
    Suitable for dry hair in need of nutrition
    BENEFITS
     
    • Infused with Avocado Oil
    • Enriched with Pure Honey
    • Restores the hair from damage
    • Hydrates and moisturizes
    • Provides nutrients
    • Moisture Locker
    • Nourished Hair
     
  • Novex Avocado Shampoo cleanses the hair without disturbing the hair's natural oils and leaves the hair fresh and hydrated. It is enriched with Avocado Oil and Honey, which help dry hair restore moisture, add nutrition and repair the hair from damage.  
    RECOMMENDED FOR
    Suitable for dry hair in need of nutrition
    BENEFITS
     
    • Infused with Avocado Oil
    • Enriched with Pure Honey
    • Restores the hair from damage
    • Hydrates and moisturizes
    • Provides nutrients
    • Moisture Locker
    • Nourished Hair
     
  • Novex Super Babosão Aloe Vera Shampoo nourishes and strengthens the hair fiber promoting healthy hair growth and softness, also fighting against excessive hair loss and dandruff.
    RECOMMENDED FOR
    Suitable for all types of hair
    BENEFITS
     
    • Silky Hair
    • Boosts Shine
    • Strengthens
    • Provide moisturize
    • Help stimulate hair growth
     
  • You can reach soft, shiny and voluminous curls without DRAMA. The Movie Star Collection helps preventing dryness, it also restores moisture by deep treating your curls. The key ingredients such as olive oil, argan oil, avocado oil, sunflower oil and flaxseed oil provide deep reconstruction and strength to the hair. Plus, this mix of oils adds luminous shine and nourishment to your curls. It is truly your curls best friend! Novex My Curls Movie Star Conditioner is an amazing daily curly hair care conditioner that promotes luminous shine and locks in moisture for healthy curls. The conditioner, just like the rest of the collection, is infused with oils that help replenish the hair’s hydration. The Novex My Curls Movie Star conditioner is also a great addition to any curly hair routine.
    • Shine enhancer
    • Volume boost
    • Hydrates and moisturizes curls
    • powerful degtangler
    • Free of Parabens, Petrolatum, Silicones and Sulfates
  • With super concentrated actives from Bamboo and enriched with mixture of amino acids, minerals and vitamins A, B , and C. Novex Bamboo Sprout is ideal for hair that needs an extra dose of strength and growth. It was specially developed to naturally strengthen the hair and stimulate the roots for growth. Bamboo extract is filled with siclica. It has an average of 70% all-natural silica concentration. Silica is an important trace mineral. This mineral helps to strengthen your blood vessels and improve circulation, which can stimulate the blood flow to your scalp and encourage growth.

    Novex Bamboo Sprout Shampoo has been specially designed to naturally clean treat and leave the hair nourished and full of life. Its formula counts Bamboo Sprout vitamin, responsible to provide all the strength and growth that your hair needs, leaving it treated, nourished and with a glossy shine. This anti breakage formula is everything you need for stronger and voluminous hair.

    • Replenishes strength and promotes intense hair growth
    • Weak damaged hair in need of strength and fullness.
    • Enriched with Bamboo Sprout and Amino Acids
    • Anti breakage formula
    • Suitable for all hair types & textures
    • Salt Free
  • Enriched with pure Moroccan Argan Oil and Vitamin E. Novex Argan Oil line provides powerful moisturizing action and infused with natural antioxidants that fight the harmful particles of your hair. Argan oil is extremely rich in beneficial nutrients such as fatty acids and vitamin E. Argan oil is proven to make hair softer, silkier and shinier. It is the ideal hair conditioner, and it can even help to treat split ends and tame frizzy hair. It leaves the hair more manageable and adds a healthy, attractive shine to any hair. If you're looking for enhanced treatments to restore strength and moisture to your hair, this is the product for you. Novex Argan Oil Shampoo has been specially designed to naturally moisturize the strands, treat and leave the hair nourished and full of life. It's salt-free formula counts with the purest Argan Oil, responsible to provide all the strength and nourishment that your hair needs, leaving it soft, without frizz and with a glossy shine.
    • Replenishes shine
    • Controls frizz and split ends
    • Helps to protect the hair color
    • Revitalizes the hair fiber & scalp
    • Enriched with the purest Argan Oil
    • Suitable for all hair types & textures
    • Protein & Salt free
    • Gentle Cleanser Shampoo
     
  • Novex Concentrated Coconut Oil
    is enriched with fresh pure coconut pulp and Vitamin E. The Novex Coconut line maintains the natural hydration of the hair strands and fights against frizz, besides lengthening the straightening effect.
  • SuperFood Dragon Fruit & Gojiberry Conditioner has a formula enhanced with Dragon fruit and Gojiberry. Dragon fruit is a source of vitamin C which is an amazing antioxidant, omega 3 and 6. It restores the threads promoting the alignment of the cysteine bridges, restoring strength and flexibility, especially to bleached and chemically treated hair. The Gojiberry has fatty acids, proteins, amino acids, vitamins C, E, and the B complex. It deeply hydrates, treats, and rebuilds the hair fiber.

    Recommended for

    • Colored and chemically treated hair in need of strength

    Benefits

    • Enriched with Dragon fruit and Gojiberry
    • Reconstructs
    • Rebuilds the hair fiber
    • Vegan fomula
    • Free of sulfate, parabens, silicone, and petrolatum

    Ingredients

    AQUA, CETEARYL ALCOHOL, GLYCERIN, GLYCINE SOJA OIL, CETRIMONIUM CHLORIDE, ZEA MAYS STARCH, BUTYROSPERMUM PARKII BUTTER, ALCOHOL, BENZYL ALCOHOL, PARFUM, HYDROXYETHYL UREA, BENZOIC ACID, BHT, PEG-90M, SORBIC ACID, HYDROLYZED RICE PROTEIN, HYDROLYZED RICE BRAN PROTEIN, D-LIMONENE, KAPPAPHYCUS ALVAREZII EXTRACT, HYDROLYZED SOY PROTEIN, PHENOXYETHANOL, LAMINARIA SACCHARINA EXTRACT, HYDROGENATED CASTOR OIL/SEBACIC ACID COPOLYMER, LACTIC ACID, GLYCINE, POTASSIUM SORBATE, SODIUM BENZOATE, ETHYLHEXYLGLYCERIN, HYLOCEREUS UNDATUS FRUIT EXTRACT, LYCIUM BARBARUM FRUIT EXTRACT, VACCINIUM MYRTILLUS FRUIT EXTRACT, VACCINIUM MACROCARPON FRUIT EXTRACT.
  • Novex Super Food Maracuya & Blueberry Conditioner moisturizes hair without weighing it down, providing softness. Novex Superfood Passion Fruit & Blueberry Conditioner contains ingredients including Passion fruit which is rich in vitamin C and the B complex that controls oiliness, promoting scalp health and hydration. Also, Blueberry rich in antioxidants that prevent dryness, bringing freshness and softness to the strands. Recommended for Oily roots and Dry scalp in need of lightweight Hydration Benefits
    • Infused with passion fruit & blueberry
    • Oil control
    • Hydration
     
  • My Little Curls Leave-In Curls Activator will give that special touch when it comes to taking care of the most delicate threads and to boost their little curls. In addition to a shimmering glow and a lot of softness, the infused Castor Oil & Shea Butter in this Curls Activator will leave the curls super-hydrated, deeply nourished and shaped up for much longer.
    RECOMMENDED FOR:
    • Children 3yrs and older with dry and/or damaged curls
    BENEFITS
    • Activates the Curls
    • Curls Boost longer-lasting effect.
    • Infused with Castor oil & Shea Butter
    • Hydrates & Adds Shine
    • Paraben | Petrolatum | Silicone | Sulfate FREE
  • Novex Coconut Oil Conditioner (Óleo de Coco) is a conditioning system made to repair dry and indiscipline hair, helping to restore shine and smoothness to any type of damaged hair.  This collection is enriched with the purest Coconut Oil from Brazil and Vitamin E. The Coconut Oil Conditioner has an intense nutrition level due to its natural ingredients, making sure you get nourishment and silkiness touch for much longer.
    1. RECOMMENDED FOR
      Undisciplined and dry hair in need of moisture and hydration.
      BENEFITS
      • Nourishment and Silkiness
      • Long-Lasting smooth effect
      • Intense Frizz Control
      • Revitalizes the hair fiber
      • Enriched with Coconut Oil
      • Suitable for all hair types & textures
      • Protein FREE
  • Novex Avocado Conditioner provides the hair with the nutrients it needs while locking in hydration. Enriched with Avocado oil and Honey, this conditioner is a great moisturizing enhancer by easily penetrating the hair shaft. It repairs the hair from damage and leaves it smooth and nourished.  
    RECOMMENDED FOR
    Suitable for dry hair in need of nutrition
    BENEFITS
     
    • Infused with Avocado Oil
    • Enriched with Pure Honey
    • Restores the hair from damage
    • Hydrates and moisturizes
    • Provides nutrients
    • Moisture Locker
    • Nourished Hair
     
  • The Doctor Castor Hair Conditioner is infused with the purest extracted castor oil. This incredible conditioner is rich in omega 6, 9, fatty acids and vitamin E. It nourishes and moisturizes hair, reducing hair loss, split ends and frizz, promoting strong and healthy growth. What makes Doctor Castor even more amazing is that it is a vegan product, not tested on animals and has a formula FREE of sulfate, parabens, silicone, and petrolatum.
    RECOMMENDED FOR
    Dull and weak hair in need of strength and growth
    BENEFITS
    • Infused with Castor Oil
    • Rich in Omega 6, 9 & Vitamin E
    • Promotes healthy hair growth
  • Novex Collagen Infusion is 100% vegan. Collagen is a protein made from amino acids, such as glycine, proline, hydroxyproline, and arginine, which promote strength and prevent hair from thinning. The Collagen Infusion Leave-In provides the hair with added shine and moisture. Recommended for Suitable for damaged and dull hair, fighting against the fragility of the hair
    BENEFITS
    • Promotes strength
    • Vegan Product.
    • Not Tested on Animals.
    • FREE of Sulfate, Parabens, Silicone and Petrolatum
    • Suitable for all hair types & textures
  • Novex Collagen Infusion is 100% vegan. Collagen is a protein made from amino acids, such as glycine, proline, hydroxyproline, and arginine, which promote strength and prevent hair from thinning. The Collagen Infusion Conditioner gives the hair the fullness while moisturizing each strand.  
    RECOMMENDED FOR
    Suitable for damaged and dull hair, fighting against the fragility of the hair
    BENEFITS
    • Promotes Strength
    • Vegan Product.
    • Not Tested on Animals.
    • FREE of Sulfate, Parabens, Silicone and Petrolatum
    • Suitable for all hair types & textures
  • Novex Super Food Passion Fruit & Blueberry Leave In Conditioner moisturizes hair, helps with the untangling, providing softness. Novex Superfood Passion Fruit & Blueberry Leave In contains ingredients including Passion fruit which is rich in vitamin C and the B complex that controls oiliness, promoting scalp health and hydration. Also, Blueberry rich in antioxidants that prevent dryness, bringing freshness and softness to the strands. Recommended for Oily Hair Benefits
    • Infused with passion fruit & blueberry
    • Oil control
    • Hydration
    How to
    1. Apply a generous amount of the Leave In to wet or damp hair.
    2. You can use a comb or fingers to detangle the hair. If necessary, add more of the product for detangling.
    3. For shape and curl definition, scrunch the curls on an upward movement. Do it as much as needed.
    4. Finish as desired. (Natural, blow dryer or use a diffuser)
     
  • My Little Curls Leave-In Conditioner will give that special touch when it comes to taking care of the most delicate threads. In addition to a shimmering glow and a lot of softness, the infused Castor Oil & Shea Butter in these products will leave the curls super-hydrated and deeply nourished.
    RECOMMENDED
    Children with dry and damaged curls. We recommend the product usage on children 3 years old and older
    BENEFITS
    • Helps to detangle the hair
    • It boosts and shapes the curls
    • Infused with Castor oil & Shea Butter
    • Hydrates & Adds Shine
    •  Paraben | Petrolatum | Silicone | Sulfate FREE

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