• GENTLE ILLUMINATING SHAMPOO FOR NORMAL HAIR

    Revitalizes, protects, illuminates

    Illuminating Low Shampoo gently cleanses, leaving hair extremely shiny, soft and silky.
    • Sulfate free (SLES FREE) kind on the scalp, hair and color
    • Rich and creamy lather
    • Incredible feeling of softness when rinsing hair
    • Does not weigh hair down
    • For frequent use
    • Citrus, floral, green, musky fragrance

    Results

    Cleanses and illuminates: hair retains its beauty and vitality for longer.
  • GENTLE RESTRUCTURING SHAMPOO FOR DAMAGED HAIR

    Repairs, reconstructs, strengthens

    Reparative Low Shampoo gently cleanses hair, it promotes reconstruction of the fiber and restores strength and elasticity.
    • Sulfate free (SLES FREE) kind on the scalp, hair and color
    • Rich and creamy lather
    • Incredible feeling of softness when rinsing hair
    • Does not weigh hair down
    • For frequent use
    • Hair is stronger and more resistant
    • Citrus, floral, woody, musky fragrance

    Results

    Gently cleanses and restores strength and elasticity: day after day the fiber gains structure
  • Leave-In Oil from the Precious Nature - Curly and Wavy line defines and softens hair without weighing it down.
    Features
    • 100% natural*
    • 15% more curl definition**
    • Free from paraffins, mineral oils and synthetic dyes
    • Unique recipes
    • Foodie pack
    • FREE FROM formulas
    • Luxurious textures
    • Delicious artwork
    • Intoxicating fragrances
    *Almond and Pistachio **Instrumental test: PRECIOUS NATURE treatment vs. the specific non-professional treatment

    Results

    Gives softness and definition to hair: the beauty routine for perfectly defined curls and waves
  • Revitalizes, protects, illuminates

    Illuminating Conditioner detangles, leaving hair extremely shiny, soft and silky.
    • Kind on the scalp, hair and color
    • Incredible feeling of softness when rinsing hair
    • Hair is extraordinarily tangle-free
    • Does not weigh hair down
    • For frequent use
    • Citrus, floral, green, musky fragrance

    Results

    Detangles and illuminates: hair retains its beauty and vitality for longer.
  • RESTRUCTURING MASK FOR DAMAGED HAIR

    Repairs, reconstructs, strengthens

    Reparative Mask is an intensive conditioning treatment, it helps reconstruct the fiber deep down and gradually increases the hair’s resistance to breakage.
    • Kind on the scalp and hair
    • Rich texture
    • Incredible feeling of softness when rinsing hair
    • Hair is visibly stronger and more resistant
    • Fantastically soft to the touch
    • Citrus, floral, woody, musky fragrance

    Results

    Repairs hair deep down and increases its resistance to breakage: day after day the fiber gains structure.
  • Revitalizes, protects, illuminates

    Illuminating Mask is an intensive conditioning treatment that promotes cuticle cohesion, leaving hair looking extremely shiny, soft and silky.
    • Kind on the scalp, hair and color
    • Incredible feeling of softness when rinsing hair
    • Rich texture
    • For frequent use
    • Citrus, floral, green, musky fragrance

    Results

    Promotes cuticle cohesion, leaving hair looking extremely shiny: hair retains its beauty and vitality for longer.
  • NOURISHING MASK FOR DRY HAIR

    Hydrates, nourishes, softens

    Nutritive Mask is an intensive anti-dryness treatment that hydrates, nourishes and revitalizes the hair fiber, making hair soft, shiny and easy to brush.
    • Kind on the scalp, hair and color
    • Rich texture
    • Incredible feeling of softness when rinsing hair
    • Hair is soft and silky
    • Nourishes deep down
    • Ultra-light velvety effect
    • Oriental, fruity, floral, delicious fragrance

    Results

    Nourishes and revitalizes: dry hair soon looks healthy, soft and silky again.
  • It doesn’t matter where you start but where you get to

    Easy Lift from the BB Bleach line lifts hair and delivers perfect results starting from light brown and blonde bases.
    • Easy to mix
    • Versatility of use
    • Smooth and non-volatile texture that becomes creamy when mixed
    • Stable blend
    • Fresh and pleasant fragrance
    • Hair is beautiful and healthy after the technical service

    Results

    Helps avoid unwanted tones and is exceptionally safe for the scalp: innovative bleaching that is kind to hair.
  • Out of stock

    It doesn’t matter where you start but where you get to

    High Lift from the BB Bleach line lifts hair and delivers perfect results starting from intense, dark colors.
    • Easy to mix
    • Non-volatile texture that becomes smooth and creamy when mixed
    • Stable blend
    • Fresh and pleasant fragrance
    • Lift is maximized
    • Hair is beautiful and healthy after the technical service

    Results

    Lets you keep the level of lift under control at all times: innovative bleaching that is kind to hair.
  • Restructuring Mask from the Precious Nature - Hair With Bad Habits line has an innovative double action: as a more gentle, leave-in treatment or, when used in greater quantity, as a deep treatment that should be left for 5 minutes then rinsed out.
    • 100% natural*
    • 15% more resistance to breakage**
    • Free from paraffins, mineral oils and synthetic dyes
    • Unique recipes
    • Foodie pack
    • FREE FROM formulas
    • Luxurious textures
    • Delicious artwork
    • Intoxicating fragrances
    *Almond and Pistachio **Instrumental test: PRECIOUS NATURE vs. the specific non-professional treatment

    Results

    Has a deep-down effect on fragile hair: the balanced diet that restructures hair damaged by heat sources and chemical treatments
  • CONDITIONER

    No-brass conditioner for cool blonds and grey hair

    IT GIVES EXTREME SOFTNESS TO THE HAIR WHILE ITS VIOLET PIGMENT REMOVES THE YELLOW/ORANGE TONES, RESTORING THE DESIRED COLOR.

    HOW TO USE

    APPLY ON DAMP HAIR, LEAVE ON FOR 5 TO 8 MINUTES AND RINSE. USE ONCE OR TWICE A WEEK.

    FORMAT

    500 ML BOTTLE

    AN ELIXIR OF LIFE at the heart of the formula…

    GOJI BERRIES
    RICH IN VITAMINS, SUGARS, MINERALS AND PROTEINS, THEY HELP SLOW DOWN OXIDATION TO PROLONG COLOR INTENSITY.
    ALOETRIX
  • SHAMPOO

    Logo_yellow

    No-brass shampoo for cool blonds and grey hair

    WHILE IT CLEANSES, ITS VIOLET PIGMENT REMOVES THE YELLOW/ORANGE TONES, RESTORING THE DESIRED COLOR TO THE HAIR.

    HOW TO USE

    APPLY ON DAMP HAIR, LEAVE ON FOR 3 TO 5 MINUTES AND RINSE. USE ONCE OR TWICE A WEEK.

    FORMAT

    500 ML BOTTLE

    Nature IS OUR SECRET “double weapon” AGAINST BRASSY UNDERTONES

    AÇAÍ BERRIES
    THIS SUPERFOOD WITH AN INTENSE PURPLE COLOR, A COMPLEMENTARY COLOR OF YELLOW TONES, ACTS MORE INTERNALLY ON THE CAUSES LEADING TO HAIR YELLOWING.
    ROSE OF JERICHO
    USED IN HOUSES TO FIGHT UNPLEASANT ODORS AND SMOKE, FOR HAIR IT CREATES AN EXTERNAL SHIELD TO PROTECT FROM YELLOWING CAUSED BY DAILY POLLUTION.
  • Color Care mask

    Logo_yellow

     

    REGENERATES AND INTENSELY NOURISHES COLORED HAIR. HELPS TO PROLONG HIGHLIGHT INTENSITY AND KEEP HAIR SHINY AND SOFT.

    HOW TO USE

    APPLY TO WET HAIR. LEAVE IN FOR 5 MINUTES. RINSE THOROUGHLY.

    FORMAT

    500ml

    AN ELIXIR OF LIFE at the heart of the formula…

    GOJI BERRIES
    RICH IN VITAMINS, SUGARS, MINERALS AND PROTEINS, THEY HELP SLOW DOWN OXIDATION TO PROLONG COLOR INTENSITY.
    ALOETRIX
    EXCEPTIONAL COMPLEX BASED ON ALOE VERA, GRAIN PROTEINS AND UV FILTER FOR SOFT AND SILKY HAIR.
  • Color Care shampoo

    GENTLY CLEANSES AND MAINTAINS DAY-AFTER-DAY THE INTENSITY AND SHINE OF THE HIGHLIGHTS.

    HOW TO USE

    APPLY TO WET SCALP AND HAIR, MASSAGE AND RINSE.

    FORMAT

    500ml

    AN ELIXIR OF LIFE at the heart of the formula…

    GOJI BERRIES
    RICH IN VITAMINS, SUGARS, MINERALS AND PROTEINS, THEY HELP SLOW DOWN OXIDATION TO PROLONG COLOR INTENSITY.
    ALOETRIX
  • Nourishing Mask from the Precious Nature - Curly and Wavy line which, thanks to its light texture, detangles and fights frizz for soft, shiny hair.
    Features
    • 100% natural*
    • 15% more curl definition**
    • Free from paraffins, mineral oils and synthetic dyes
    • Unique recipes
    • Foodie pack
    • FREE FROM formulas
    • Luxurious textures
    • Delicious artwork
    • Intoxicating fragrances
    *Almond and Pistachio **Instrumental test: PRECIOUS NATURE treatment vs. the specific non-professional treatment

    Results

    Detangles and fights frizz: the beauty routine for perfectly defined curls and waves.
  • Out of stock

    Purifies, perfects, enhances

    Cristalli Liquidi is a serum that protects and brightens the hair fiber.
    • Kind to hair and color
    • Rich texture
    • Envelops the hair with light and flow
    • Citrus, floral, green, musky fragrance

    Results

    Instantly brightens and protects the hair fiber: hair regains extraordinary beauty.

Title

Go to Top